Well, according to the BBC, one bunch of charitable souls seem to think it's enhanced by lashings of free champagne.
An Essex food bank that helps needy people has defended its decision to host a Champagne buffet at its launch.The Trussell Trust runs 270 food banks in the UK, inviting churches, schools and the public to donate food and money to help people in need.
Appropriately enough, its 'mission verse' is from Matthew 25; the one that begins: “For I was hungry and you gave me something to eat, I was thirsty and you gave me something to drink...”
Well, if the words of the trust's food bank network director are anything to go by, it is the VIP guests at the official opening ceremony of the Chelmsford branch who have been working up a thirst:
"When a project launches, people put in quite a bit of work and this is a nice way to consolidate that and reward them."And in case they might be a bit peckish too, a finger buffet is to be offered 'out of courtesy to guests':
"People will be coming to the launch from quite a few organisations. The event is straight after work and many people will not have eaten."Since the charity asks members of the public to 'help stop UK hunger' by giving up 'something small for a day or a week' and donating the money saved to their funds, it seems odd to think their supporters would not be willing to forego a choice of canapes to accompany their champagne.
The champagne itself, you will be relieved to hear, was not purchased at the expense of Britain's needy families:
A spokesman for the project's parent organisation said the Champagne had been paid for by a local church, not from charity donations.So that's alright then - though it does sound a bit like there's another mission verse in operation - Mark 14:3-6:
Then she broke the flask and poured it on His head. But there were some who were indignant among themselves, and said, “Why was this fragrant oil wasted? For it might have been sold for more than three hundred denarii and given to the poor.” And they criticized her sharply.
But Jesus said, “Let her alone. Why do you trouble her? She has done a good work for Me.
I fervently hope that this is all some kind of imaginative publicity stunt to generate media attention and the guests will subsequently be seen sharing rather more down-to-earth refreshments with the people they are trying to help.
Otherwise, the situation will have gone so far beyond irony that the word for it doesn't yet exist.